Tag: social media

 

My dance with music and marketing

It really shouldn’t be that tough promoting a band on Twitter, should it? I’m talking Rock’n’Roll here (or just plain Rock as it’s referenced now) and a quartet in the genre since 2009….But who’s only had a full album since May of 2016 and who’ve only had a Twitter account since June.

It’s a project, that’s for sure, but I’m helping the Pretty Voices as best I can. On their Twitter account at the moment, they currently have 17 followers.  That’s a wee bit better than the 14 they had as a lasting number until a few days ago. I’ve already added plenty of new accounts to its follows list (avenues to help promote the group) but it’s a project, that’s for sure. Thus is the life of a band – trying to gain exposure. It takes some experience with the tool and in marketing. Something my time in the Boltosphere has brought me.

By the way, the group has 378 “likes” on Facebook.  That’s only a fraction of people who have experienced them and liked them on the radio, on the Internet, and in reality. If you’ve heard them, if you’ve enjoyed them, see what they have to offer here on Facebook.

Yahoo Messenger irrelevance

To remain an Instant Message client user in this day and age is odd. It would seem a bulk of long-time Internet users are mobile users now, utilizing on-the-move means of contact made possible by social network. Facebook Messenger is popular just by being there and the mass of friend connections that are out there. Google Talk is used because of Google’s own broad reach through contact mediums (not counting Google+ which may be five years old as well as a dead vessel when it comes to personal interaction through the medium). Two major Internet brands lead the way on instant communication, while some age-old mediums are still accessible (AOL IM and ICQ) it just seems more common for old friends to stick around on those while new friends / reconnecting old friends are doing it through the aforementioned Facebook or GTalk.

And then there’s Yahoo….

Yahoo got my attention in a broad social fashion in the early 00s – heck, it may have been ’99, I forget – with chat room functionality, personal profile and email. For years it was the definition of relevant because there were numerous alternatives but not of quality while the Yahoo brand was at the top of the ‘Net. Yahoo Profiles preceded modern social media profile (MySpace and then Facebook) with ability to truly socially interact by way of Yahoo Messenger.  Your user name on Yahoo gave you access to that or Yahoo Mail for that matter.

Yet here we are now and it’s a dead zone. Yahoo will be ending the traditional, desktop version of Yahoo Messenger in early August. The means I use to access it, the Trillian IM client, will no longer have access… And it actually has long seemed access lacking, to be honest. That’s not on Trillian, that’s on Yahoo Messenger use. People have migrated away from Yahoo Messenger for one reason or another with the passing of time. In fact, this irrelevance goes further by way of Yahoo Mail. The mail application remains open and all that but with the passing of time, my own use of a Yahoo account (and my friends) have graduated to either Gmail or personal domain names and accounts tied to them.

You’ll still e able to access Yahoo Messenger, but with limited means to do so it will be ending the services relevance to many, including myself.

I’m likely going to explore deleting my long-held Yahoo account and perhaps that might be the secure thing to do for those out there that have ancient (and still accessible) accounts with them. For a guy going by “Johnny Fonts” as a nickname in this day and age, my old screen name “artfuldodger9” (and the bells and whistles at Yahoo that I used to access through it) has lost all relevance socially and in functionality.

It's lonely on the chat client

Socializing online has evolved, it would seem. Proof seems to show in how people are conducting themselves online through mobile means with their smartphones or tablets. It’s brought a little quirk that’s surprising in some ways and which shouldn’t be: The fact the stand-alone instant message clients seem to be turning into relics from the past. Read More

Stating a life of "Pinterest"

I’ve had a Pinterest account for over two years, but I’ve only posted once (in a contact attempt with someone not on broader social media). During idle time during the holiday season, I decided give Pinterest a try, more for content promotion than discovery of stuff that’s already out there on Pinterest.

Good news: I seem to be getting the hang of creating boards and posting content. My topics are dominated narrowly so far by hockey media and multi-media, but that’s what I tend to do anyway on Facebook.

Bad news: 1 follower – that person I wanted to contact two years ago. I have no clue if anything I’ve posted has drawn a look-see from the general public or what. There are two articles form Raw Charge that I’ve shared that haven’t drawn a click-through, but I also have no altered their description listing either… so lacking keywords won’t help draw in eyeballs. There are two shirts form the Raw Charge Store that haven’t gotten much (any?) of a general look, but I can’t track data on Pinterest (or so I think).

If I actually stick to Pinterest isn’t certain, but it’s worth testing out as social media is a necessary tool to utilize with site management and online socializing.  We’ll see.

Social Nutwork

Here’s a quick way to either get on my bad side or get yourself flat out removed from my friends list on Facebook: Use status updates for advertising and only advertising.

I hate to break it to bloggers across the Internet but Facebook has a tool built in called Notes and that gives you the ability to import your RSS feed from your blog onto your profile.

Your status? That’s about you. That’s not for blog headlines, requests for people to become-a-fan-of through Facebook Pages or some other promotional crap like that. If you need help marketing your blog or site, there are plenty of tools out there on the web and plenty of better (less annoying) strategies regarding social media.

I add friends and networking contacts because I’m friends with them or they are colleagues. Sometimes it’s because I am a fan. But it’s a real big pet peeve of mine for someone to find the only use for their Facebook profile as a large EAT AT JOE’S advertisement.